Because Toyota Motor Philippines owns 40% of the market share, its product launches are always the most awaited by Filipino car buyers. Wouldn’t it be nice to know at the start of the year what the Japanese automaker intends to unleash on our territory in the next 12 months? This way, we can better proceed with our car-shopping plans as opposed to settling for a bland vehicle choice only to discover that a more attractive model is arriving soon.
Unfortunately, like other car brands in the market, Toyota will usually never divulge its forthcoming products. It avoids doing this, we presume, because it does not want to disrupt its sales flow. Better to keep buyers in suspense, we suppose, instead of encouraging them to hold off the purchase while waiting for a new car. Thankfully, we have loyal readers within Toyota’s dealership network, and they’re more than happy to share with us their brand’s tightly guarded product information.
Below, then, is Toyota’s product schedule for 2021.
In case you’re wondering, these are the legends of the above table:
- N – new model
- A – additional variant
- F – full-model change
- M – midlife-cycle change
We are especially excited for the GR Yaris. But so are we for the all-new 86 and the new-generation Land Cruiser. Equally worth mentioning are the new versions of the Lexus NX and LX.
And since we’re on the topic, it seems Toyota is wary of the imminent releases of the Nissan Patrol, the Hyundai Tucson and Elantra, the Honda Civic, the Isuzu D-Max, and the Ford EcoSport, Explorer and Ranger (although the broken circles probably indicate that the models are not 100% certain).
If you’re in the market for a new vehicle this year, it looks like you’ll have a fun experience making up your mind. Good luck.
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